SFX Entertainment Rebrands as LiveStyle: The World’s Largest Electronic Music Event Producer

/in , /by

Randy Phillips Named President and CEO of LiveStyle, Inc.

LOS ANGELES – December 7, 2016 – It has been announced today that SFX Entertainment will be rebranded as LiveStyle, Inc., and helmed by President and CEO Randy Phillips. The reorganized SFX Entertainment emerged from Chapter 11 bankruptcy protection on December 2, 2016 and boasts a wide variety of leading live electronic music properties and related lifestyle assets. LiveStyle is positioned to be the world’s largest electronic music event producer. Phillips will lead LiveStyle’s operations from Los Angeles, where the company will establish its worldwide headquarters.

Phillips said, “LiveStyle has the same potential that AEG Live had when I assumed the reins of that company as CEO. In fact, it has many more assets to build upon, has an impressive management team, especially at the event level, including most of the original founders of these world-renowned festival brands. Armed with no debt, a re-capitalized financial structure, and an incredibly supportive board, we will build LiveStyle into an essential company in the live entertainment sector. Having done this once before, my team and I are very excited to get started.”

LiveStyle’s leadership, in addition to Phillips, includes Charles Ciongoli, who will serve as executive vice president and chief financial officer; senior vice president, Alan Walter; and Jason Barr who will serve as the company’s senior vice president, general counsel and corporate secretary. LiveStyle’s board includes Phillips, Ciongoli, and representatives from the company’s various equity owners including Chairman of the Board Andrew Axelrod of Axar Capital Management, Douglas Forsyth of Allianz Global Investors and Nils Larsen, former President and CEO of Tribune Broadcasting.

“We are very supportive of the company and the many original founders and entrepreneurs that remained through the restructuring process, sharing in the vision of its tremendous potential. It is a very unique media platform that meets the ever increasing demand by consumers for exclusive, immersive experiences. With new leadership, including CEO Randy Phillips, and through focused investment and disciplined growth, we believe that LiveStyle will evolve into

one of the world’s leading live entertainment platforms,” said Andrew Axelrod, Managing Partner, Axar Capital Management LP.

Worldwide, LiveStyle will produce and promote single and multiday electronic music festivals across North America, Europe, South America, Australia and Asia. North American key operating entities including MADE Events, React, Disco Donnie Presents, Life in Color, and MMG, along with festivals and brands such as Electric Zoo, Spring Awakening, Mysteryland, Tomorrowland, TomorrowWorld, Sensation, Corona Sunsets, and Life in Color. In Europe, the company has an established track record with highly popular brands that average an operating history of 10-plus

years with key operating entities such as Monumental, B2S, ID&T, i-Motion, and Q-Dance, and festivals and brands including Q-Dance, Decibel, Tomorrowland, Mysteryland, Awakenings, Back- To-School, Air, Qlimax, and Sensation to name a few. LiveStyle also owns PlusNetwork in Brazil which produced the enormously successful Tomorrowland Brasil and produces tours by internationally acclaimed DJs and artists. The Tomorrowland brand is one of the largest and most popular EDM festival brands in the world, voted Best Music Event globally at the International Dance Music Awards every year since 2012 and selling out nearly instantaneously annually. Further, LiveStyle has a 40% participation in Rock in Rio, the wildly successful music and entertainment festival held biannually in Rio de Janeiro, Brazil, with spinoffs in Lisbon, Portugal, and Las Vegas.

Also owned by LiveStyle and reporting to the company’s board, while operating independently, are Paylogic and Beatport. Paylogic is a comprehensive ticketing services and solutions platform specializing in large peak sales events and technical and data integration with several online platforms. Since its foundation in 2005, Paylogic has sold 30 million tickets to fans from more than 200 countries for events in Europe, Asia, Africa and the Americas including concerts, festivals, sporting events, exhibitions, trade fairs, theaters and musicals. Beatport is the world’s leading electronic music-oriented online store and premier destination for professional and amateur DJs. Beatport’s all-inclusive EDM brand, across multiple genres, regions and formats, boasts more than 50 million unique users and the most important international chart in worldwide electronic music.

For more information on LiveStyle, please visit www.livestyle.com.

Billboard Magazine

Pictured: Randy Phillips (for a high-resolution photo, click here).

###

PRESS CONTACTS:
Scoop Marketing for LiveStyle
Larry Solters: [email protected]
Erik Stein: [email protected]
818-761-6100

Electric Zoo Sells Out Debut Festival in China

/in , , /by

Electric-Zoo-Countdown-Shanghai

Shanghai, November 14, 2016 – After the massively successful Electric Zoo: Wild Island festival in New York City over Labor Day weekend, Made Event is delighted to announce that Electric Zoo’s first outing in Shanghai, China officially sold out!

Electric Zoo: Countdown Shanghai, a partnership between Made Event and Kanjian—one of Asia’s leading music service companies—took place November 12 at Shanghai’s Expo Park and featured a lineup of world-class performers, including Dada Life, Sander van Doorn and Oshi. In addition to creating incredible themed environments specifically for the event, Countdown included various highlights from New York’s Electric Zoo: Wild Island, from dazzling stage design to animal-themed costume performers and much more.

“Electric Zoo was absolutely amazing! The crowd was so energetic, from the moment they started dancing, they didn’t stop during my whole set. Haven’t experience something like this before in China!” – Sander van Doorn

“Loved playing at Electric Zoo: Shanghai. The crowd was incredible, production was amazing and we can’t wait to be back for future years!” – Dada Life

Electric Zoo: Countdown Shanghai marks a historic step into one of the world’s most exciting emerging electronic music markets and cements Electric Zoo’s reputation as one of the world’s most forward-thinking event producers. Made Event and Kanjian are already planning to hold another Electric Zoo festival in Shanghai in 2017.

“It was amazing to see how people get so excited for what we will bring here in 2017. To KANJIAN, it’s only the start. As an emerging music ecological company, we are looking forward for a bright future in partnership with Made Event and its sister brands.” – Mr Shenjia, CEO of Kanjian

With a legacy of excellence in electronic music, the wildest themes, and the boldest production, Electric Zoo has become one of the most recognizable global festival brands in the world, bringing their immersive production and distinct vibes from New York to Mexico City, Tokyo and now Shanghai. With a lot more on the horizon, Electric Zoo is committed to expanding its brand worldwide.

“We are very humbled that the very first Electric Zoo show in Shanghai has sold out. Local fans have really inspired us with their endless energy, big warm smiles and groovy dance moves. We can’t wait to return and produce a bigger version of our festival next year.” – Michael Julian, Director of Marketing, Made Event

Electric-Zoo-Countdown-Shanghai-1

About Electric Zoo

Established in 2009 by Made Event, the internationally renowned Electric Zoo festival is one of New York City’s largest music festivals and perennially features the top names in electronic music, bringing a wide variety of acts from around the world and across the spectrum of electronic music’s various sub-genres. The first international edition of Electric Zoo took place in Mexico City in May 2014. This year’s eighth annual New York edition was held in September at Randall’s Island Park.

 

About Made Event

Made Event, an SFX Entertainment company, is a premier producer of electronic music events and the creator of the Electric Zoo festival. Having produced hundreds of memorable events in New York City, Miami and elsewhere, Made Event continues to set the bar for quality electronic music events. For more information on Made Event, please visit www.MadeEvent.com.

 

About Kanjian

Kanjian, a leading music service company in Asia, specializing in international music distribution and artist promotion. Kanjian’s vision is to help global independent artists to be seen in Chinese market and also Chinese artist to be seen worldwide. With a full suite of services, Kanjian has already represented over 80,000 artists and 1,400,000 tracks. Also, with its own website (http://www.kanjian.com/), iOS & Android apps and indie mag, Kanjian provides artists with promotional opportunities to bring added impressions and exposure.

 

 

About SFX Entertainment, Inc.

SFX Entertainment, Inc. is the largest global producer of live events and digital entertainment content focused on electronic music culture (EMC) and other world-class festivals. The mission of a soon to be rebranded SFX is to provide electronic music fans with the best possible live experiences, music discovery, media and digital connectivity. SFX was borne out of the technology revolution and produces and promotes a growing portfolio of live events that includes leading brands such as Tomorrowland, TomorrowWorld, Mysteryland, Sensation, Electric Zoo, Disco Donnie Presents, Life in Color, Rock in Rio, Nature One, Mayday, Decibel, Q-Dance, Awakenings, and React Presents, as well as the innovative ticketing service Paylogic. SFX also owns and operates Beatport, the trusted global home of electronic music where fans, DJs, and creators connect, discover, and participate in the evolution of dance music culture.

 

 

For more information on Electric Zoo, contact:

Director of Marketing

Michael Julian

646-209-0662

[email protected]

or

 

Dan Gagnier

Gagnier Communications

646-273-9391

[email protected]

Electric Zoo to Debut in China

/in , , /by

“Electric Zoo: Countdown Shanghai” Scheduled for November 12th, 2016
Event Follows Successful Electric Zoo Weekend in New York City with
Attendance of 83,000, Highest Overall since 2013

New York, September 26, 2016 —

Made Event, a premier producer of electronic music events and the creator of the Electric Zoo Festival, announced today that Electric Zoo will be coming to Shanghai, China in November of 2016. The announcement follows the recent success of Electric Zoo: Wild Island, hosted in New York City over Labor Day weekend 2016.

“Electric Zoo: Countdown Shanghai” will take place on November 12, 2016 at the Expo Park in Shanghai, China. Festival organizer Made Event is excited to partner with Kanjian, a leading music service company in Asia, to promote this historic event. The “Countdown Shanghai” preview event will be the first Electric Zoo production in China.

Following the massively successful New York City event over Labor Day weekend, which led to the Shanghai expansion, Electric Zoo is excited to bring an ongoing presence to the city. “Electric Zoo: Countdown Shanghai” will feature a lineup of world-class artists and performers. In addition to creating customized theme art specifically for the event, Made Event will be bringing to Shanghai various highlights from New York’s Electric Zoo: Wild Island including the giant octopus stage, animal-themed costume performers and much more.

“Following the success of Electric Zoo New York 2016 we felt the perfect next move was to continue the expansion of the festival to new markets. We couldn’t have picked a more exciting market – Shanghai, or a better partner – Kanjian,” said Adam Richman, SVP of Made Event-New York and Director of Electric Zoo at SFX Entertainment, Inc. “Electric Zoo Countdown is the perfect introduction of our brand to China and will be the stepping stone to bigger editions of Electric Zoo throughout Asia.”

Having recently expanded the brand globally to Mexico and Japan, Electric Zoo believes Shanghai is the perfect place to hold its next international event.

“The world’s great cities are where people come together, get creative, innovate, and inspire. Electric Zoo was created in one of those cities – New York – and we can’t wait to bring it to another one – Shanghai,” said Jeff Wright, Creative Director at Made Event. “Electric Zoo is all about bringing people together in the places where that balance and exchange of energy happens. We can’t wait to share a first taste of the Electric Zoo experience with the people of China!”

The Expo Park location in Shanghai was chosen to introduce the people of China to Electric Zoo because it harmoniously combines the allure of nature with the energy of the city. Made Event will be working closely with Kanjian to develop a unique festival environment that will give attendees an Electric Zoo experience like no other.

“Shanghai is the perfect environment for our fans in China to experience the energy of Electric Zoo for the first time,” said Michael Julian, Director of Marketing at Made Event/SFX Entertainment, Inc. “This awe-inspiring city is one of my favorite places in the world and I am honored to have this opportunity.”

Electric Zoo recently completed its 8th Annual Festival in New York City and is bigger and stronger than it has ever been. The three-day music festival, which took place at Randall’s Island Park in New York City, was led by a unique “Wild Island” theme and included over a hundred of the world’s biggest artists on multiple stages.

“Wild Island” featured headline performances from Tiesto, Hardwell, Current #1 Billboard artists – The Chainsmokers, Bassnectar, Porter Robinson and Steve Aoki. The weekend also served as the stateside debut of legendary party experience brands ANTS and Elrow, with an electric main stage lineup.

The three-day event marked the highest overall attendance since 2013 with 83,000 attendees. Photos of the event can be found online at www.electriczoofestival.com, on Instragram www.instagram.com/electriczoony/, or on Twitter www.twitter.com/ElectricZooNY.

Additional information regarding “Electric Zoo: Countdown Shanghai” can be found online at electriczoo.kanjian.com.

 

About Electric Zoo
Established in 2009 by Made Event, the internationally renowned Electric Zoo Festival is one of New York City’s largest music festivals and features the top names in electronic music, bringing a wide variety of acts from around the world and across the spectrum of electronic music’s various sub-genres. The first international edition of Electric Zoo took place in Mexico City in May 2014.This year’s 8th annual New York edition was held in September at Randall’s Island Park.

 

About Made Event
Made Event, an SFX Entertainment company, is a premier producer of electronic music events and the creator of the Electric Zoo Festival. Having produced hundreds of memorable events in New York City, Miami and elsewhere, Made Event continues to set the bar for quality electronic music events. For more info, please go to www.MadeEvent.com.

 

About Kanjian
Kanjian, a leading music service company in Asia, specializing in international music distribution and artist promotion. Kanjian’s vision is to help global independent artists to be seen in Chinese market and also Chinese artist to be seen worldwide. With a full suite of services, Kanjian has already represented over 80,000 artists and 1,400,000 tracks. Also, with its own website (http://www.kanjian.com/), iOS & Android apps and indie mag, Kanjian provides artists with promotional opportunities to bring added impressions and exposure.

 

About SFX Entertainment, Inc.
SFX Entertainment, Inc. is the largest global producer of live events and digital entertainment content focused on electronic music culture (EMC) and other world-class festivals. SFX’s mission is to provide electronic music fans with the best possible live experiences, music discovery, media and digital connectivity. SFX was borne out of the technology revolution and produces and promotes a growing portfolio of live events that includes leading brands such as Tomorrowland, TomorrowWorld, Mysteryland, Sensation, Electric Zoo, Disco Donnie Presents, Life in Color, Rock in Rio, Nature One, Mayday, Decibel, Q-Dance, Awakenings, and React Presents, as well as the innovative ticketing service Paylogic. SFX also owns and operates Beatport, the trusted global home of electronic music where fans, DJs, and creators connect, discover, and participate in the evolution of dance music culture.

 

For more information on Electric Zoo, contact:

MSO PR

Alexandra Greenberg

818.380.0400 x223

[email protected]

 

Media Contacts for SFX Entertainment, Inc.

Dan Gagnier/Patrick Reynolds

Gagnier Communications

646-273-9391

[email protected]