Originally published in This Song Is Sick on March 6, 2018
Gary Richards is well known throughout the electronic music community as one of the most influential people in the industry. From curating some of the best lineups on the festival circuit, to (creating/starting) some of the most coveted events we’ve ever seen.
Just a few months back it was revealed that Gary would no longer be working with HARD, the company he founded and ran for over 10 years. This understandably left fans a bit uneasy and confused about what he would be up to next. It was announced soon after his departure from HARD that Richards would be assuming the role of president of LiveStyle North America, a company vastly larger than his previous one.
With many more resources now at his fingertips, fans began to speculate what Gary’s next move would be. He eventually started to tease and build up hype for some new company, event, or something else called AMF, short for All My Friends. We once thought this may have been his new cruise ship festival that would rival Holy Ship!, but that theory was debunked when he officially revealed Friendship a month ago (which looks epic, by the way).
However, this still left everyone wondering what AMF ultimately was. We had the pleasure of sitting down with Gary Richards for a one-on-one intimate interview shot in our office here in Denver, where he discusses what’s happening with AMF, Friendship, as well as some music collaborations he’s been working on as Destructo.